Happy St Patrick's Day! Lá Fhéile Pádraig Sona Dhaoibh!
Happy St Patrick's Day
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Read morePositive coverage in the media can position a startup as a thought leader or disruptor in its industry, attracting attention and interest from potential customers, investors, and partners.
Read moreBy crafting a quarterly PR plan using the PESO model, you can ensure a holistic and adaptable approach to your communication strategy throughout 2024.
Read moreNews and feature coverage doesn’t just “happen”. Journalists don’t ring up and ask for contributions to their latest feature. You have to seek it out and pitch for it.
Read moreNothing upsets a PR more than seeing ambitious tech companies waste their valuable news opportunities.
Read morePersonal branding is not simply self-promotion; it is building an authentic authoritative and meaningful connection with your audience. It is sharing your values, experiences, and expertise in a way that resonates with others.
Read morePESO stands for Paid, Earned, Shared, and Owned media, and is an invaluable tool for firms to develop programming activities that use every appropriate channel to reach their important audiences on an ongoing basis.
Read moreIn technology PR, where products and services are often complex and technical in nature, photographs can simplify the message and make it more accessible to a wider audience.
Read moreYour vertical trade media is where your industry comes to meet. Everyone subscribes: friends, colleagues, rivals, competitors, partners, investors, skills pool, employees. It’s the place to see and be seen.
Read moreIf the media is the place your purchasers say they go for independent purchase research, it makes sense that it should also be the place vendors go to showcase their solutions.
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